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Home Staging to Sell: The Newest Techniques That Actually Work

Proper staging can help you sell your home quicker, and possibly even to get a higher price, and in recent years stagers have become even savvier at zeroing in on what buyers want. I talked with three house staging professionals to learn what works these days, from the tried and true basics to fresh suggestions for prepping a house for a quick and profitable sale. Whether you are planning to hire a pro or wish to learn a few tips to do it yourself, these tips will get you up to speed on the latest techniques in staging to sell.

Madison Modern Home

1. Find the proper pros to utilize. “I believe the most important thing for homeowners to focus on is picking a fantastic Realtor to represent them and to properly showcase their property with professional photographs and staging ideas,” says home stager Kelley Gardner in Madison, New Jersey. “I see too many poor photographs, no floor plans and no staging. Most buyers are making their final selections using the instruments of the world wide web, so they’ll rule out the dated, ugly, messy homes that could really be a gem in the event the homeowner had only taken the time to upgrade the chambers with hardly any effort”

If you’re finding it difficult to give up personal things, hiring a staging pro can help, say Robin DeCapua and Rachel Moore of Madison Modern Home in Los Angeles: “They are able to look at your house with fresh eyes and see both the advantages and flaws that may be invisible to you as a homeowner.”

Locate a home stager near you

Seattle Staged to Sell and Design LLC

2. Detach yourself. The process of staging takes the attention of your house away from you and puts it on the potential new owners of your property. Shirin Sarikhani of Seattle Staged To Sell likes to show sellers photographs of staged versus unstaged chambers to show what a striking difference staging makes.

“Additionally, I help them realize that empty rooms seem smaller than staged rooms,” she states. “I try to let the house sellers know that home staging is an investment rather than a cost. The first step a home seller can take to guarantee a successful result is to get detached from their home; now it is about the buyers”

Madison Modern Home

3. Concentrate on the front. Wondering where to start? Try sprucing up your home’s curb appeal. “Buyers make their mind up in the first 30 seconds as they approach the front door,” says Gardner. “clean it up, paint and upgrade the old weathered light fixture. Trim foliage, take out dead plantings and mulch if you are in a growing season. When your house hits the MLS, light it up. Potential customers tend to drive by until they really get inside.”

Madison Modern Home

4. Bid farewell to ugly. There’s actually no wonderful way to express it: We all have a few ugly bits in our homes, and it’s best to confront the facts early on. The fantastic news: There are plenty of quick fixes for your home’s trouble spots.

“White towels and a white waffle-weave shower curtain can do wonders to a dated bathroom,” says Gardner. “If you have oak kitchen cabinets, paint them white and include quartz or rock counters to help upgrade. Remove dated wallpaper and paint. Take down dusty, dated window treatments. Cheap upgrades can include changing out lighting fixtures, throw pillows and bed linens. I enjoy a white quilt or duvet for photographs”

How to paint kitchen cabinets

Madison Modern Home

5. Know your buyer. This is the golden rule of staging. The new paradigm is a concentrated strategy capturing the probable buyer pool via specific design styles that will resonate, for example hipster, industrial or beachy modern style, say DeCapua and Moore.

Gardner adds that buyers in their mid-20s to mid-30s make up a large area of the current market, so “that is the group to capture and market,” she states. “They usually enjoy the appearance of the big-box stores, like Crate & Barrel, Restoration Hardware and Pottery Barn, therefore I like to demonstrate the homeowners those catalogs to get the feel of this transitional style” If you are staging your house yourself, ask your real estate agent for assistance identifying your target market.

The way to sell your house quicker to a younger buyer

Seattle Staged to Sell and Design LLC

6. Match your decor to your home’s style and price range. “It’s about making the right lifestyle for every house.” Says Sarikhani. “For instance, for a high-end penthouse condominium, the sofa should be a different one than in the one-bedroom condominium on the flat-rate cost.”

kelley gardner

7. Consider color. The colours you should use depend, at least in part, on which you reside. “Stagers in large urban markets have abandoned the dull, beige and neutral to get a more vibrant style that utilizes colour and eclectic decor,” say DeCapua and Moore. Those farther from urban areas might want to stay with neutrals.

Gardner adds it is helpful to be aware of what’s photogenic. “No red pillows, vases or linens, as this color looks awful in real estate photographs. I suggest neutral colours — eliminate the hunter red and green rooms. Uncover your home’s assets by removing worn wall-to-wall carpet and exposing hardwood flooring” And, she adds, “no pets in your photos, unless you are selling Fido with the house.”

Madison Modern Home

8. Accessorize sensibly. Decluttering is vital, but as soon as you have things looking compact, consider layering back in a couple of accessories that telegraph the lifestyle you would like your home to project. Details matter, say DeCapua and Moore. “We use a lot of coffee table books, include curated collectibles to bookshelves, toss market baskets onto seats, hang original artwork and utilize just plants to provide buyers the impression that someone really lives there. Old-school gearing style tended toward the sterile and looked a bit similar to a big-box furniture showroom”

real-world guides to decluttering

kelley gardner

Final ideas. “There ought to be no forgotten spaces in any house for sale. It’s about square feet,” states Sarikhani. Put each cabinet and nook to work by fitting in smart furniture or storage, and your space will look not only bigger but more appealing and usable to potential buyers.

Gardner states, “I always tell homeowners that we want the buyers to believe that they could shed their bags and move.”

Tell us : Are you selling your house? Perhaps you have used a staging support? Share your ideas and adventures in the Remarks.

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